About two years ago Johnson & Johnson (J&J) announced it would remove certain controversial ingredients from its baby and infant products. This came as a result of pressure from consumer groups concerned about toxicity. Now J&J has decided to turn this into sales with an advertising campaign in the form of a series of videos targeted at mothers and focusing on a commitment to remove the toxic ingredients. Reportedly, the videos show J&J employees saying: “We heard your concern about certain ingredients in our products. Although always safe, for your peace of mind, we removed them.”
This news comes just days after the National Cancer Institute updated its website to say there is “solid evidence” that genital talc exposure is associated with an increased risk of ovarian cancer, and that “talcum powder dusted on the perineum (the area between the vagina and the anus) may reach the ovaries by entering the vagina.” As we reported previously, this is not news to J&J – it has been aware of this risk since at least the early 1980s and has yet to remove talc from its Baby Powder and Shower to Shower products. Neither has it placed any type of warning on the products.
Lawyers in our firm’s Mass Torts Section have filed a number of lawsuits on behalf of women who used J&J Baby Powder or Shower to Shower in the genital area and were subsequently diagnosed with ovarian cancer. They have also filed class actions on behalf of consumers who paid for these products, but suffered no physical injury. It’s our hope that these lawsuits will draw attention to the risks of the highly dangerous talcum powder and that J&J will be forced to remove this carcinogen from these products or otherwise place a warning so that women can be aware of the hazard.
If you have any questions regarding the personal injury cases our firm is handling, contact Ted Meadows, a lawyer in our firm’s Mass Torts Section. Ted can be reached at 800-898-2034 or by email at Ted.Meadows@BeasleyAllen.com. If you would like further information about the class action cases that the firm is involved in, contact Dee Miles, the Head of the Consumer Fraud Section, at 800-898-2034 or by email at Dee.Miles@beasleyallen.com.
Source: www.fiercepharmamarketing.com, and www.cancer.gov
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