For most companies – large and small – September 11th was an opportunity for them to remember the 12th anniversary of one of the most horrific terrorist attacks in our nation’s history. Many companies took out full-page ads and bought television space commemorating the fallen on that day. But BP had other plans. The British oil giant took out full page ads in major newspapers around the country to again bash the oil spill settlement it agreed to a year ago. Predictably, media reports suggest that BP’s recent antics were not well taken by the public.
Regardless of how it ignored the anniversary of 9/11, BP is spending millions of dollars on advertising when it should be spending the money to live up to its promises. BP simply couldn’t let up for one day, proving once again that the oil giant only cares about its bottom line. The manner in which BP has misled the public about the settlement it negotiated and agreed to will ultimately backfire on the oil giant. The American people are too smart to fall for the con game being played out by BP.
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